Bring engagement signals into one user profile
Combine supported product events, wallet activity, social activity and referral events. Use the resulting profile to create segments and control campaign eligibility.
Alice
The problem
Fragmented data makes personalization guesswork
Product analytics, social listening tools and onchain trackers rarely talk to each other. Teams end up segmenting on incomplete signals and rewarding volume instead of value.
How Claimr solves it
A unified profile combining every signal Claimr tracks
Every user gets one profile that merges product activity, Wallet Score, Influencer Score and Referral Score into a single User Score — the input for segmentation and automated campaigns.
How the unified profile is built
- 01
Collect streams
Product, social, onchain and referral activity are tracked continuously per user.
- 02
Compute scores
Wallet Score, Influencer Score, Referral Score and Product Activity roll up into a User Score.
- 03
Segment
Scores and tags (e.g. Ambassador, High Value, Low Risk) group users into actionable segments.
- 04
Automate
Segment membership can trigger campaigns, rewards and tier changes automatically.
What's in the profile
User Score
A composite score summarizing overall user value and engagement.
Wallet Score
Onchain quality signal across major EVM chains, Solana and SUI.
Influencer Score
Social reach and engagement quality from connected X activity.
Referral Score
Referral quality and contribution, not just invite counts.
Product activity
Sessions, feature adoption, milestones and custom events.
Segments & tags
Rule-driven groupings like Ambassador, High Value, Organic, Retained.
Segments that update themselves
As scores change, segment membership — and everything tied to it — updates automatically.
IFWallet Score > 80ANDInfluencer Score > 70ANDProduct Activity > thresholdTHENAdd to Ambassador Segment→ unlock campaign→ increase referral rewards→ invite to VIP tierWhere teams use this
VIP identification
Automatically surface your highest-value users for white-glove treatment.
Risk-aware campaigns
Exclude low-quality or high-risk wallets from reward-bearing campaigns.
Ambassador programs
Identify users with genuine influence and product activity, not just follower count.
Lifecycle marketing
Trigger different messaging for new, active, at-risk and churned segments.
Query and subscribe to profile changes
Read the unified profile via API, or subscribe to score and segment changes via webhook to drive your own systems.