Blog
Discover the latest news, tips, and user research insights from Claimr. Learn best practices for gamification, referral strategies, and boosting retention and engagement.
Web3 User Acquisition 2025: How On‑Chain Quests Turn Fans into Holders
User growth in crypto is no longer “launch a token and they will come.” Gas fees fluctuate, wallets are fragmented, and the average cost to acquire an active wallet sits above $40.
Latest articles
Token‑Gated Loyalty in Web3: Five Ways to Boost Retention
Web2 loyalty relied on centralized databases and breakage economics. In Web3, tokens carry value, are transferable, and can plug into any EVM app—creating an open‑loop economy of perks.
Gamified Reward Programs: A Playbook for Crypto Start‑Ups
Traditional airdrops are shotgun blasts: lots of wallets, minimal loyalty. Gamified rewards, by contrast, drip value over time, aligning user motivation with product adoption. They’re sticky, dynamic, and data‑rich.
