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Web3 User Acquisition 2025: How On‑Chain Quests Turn Fans into HoldersUser growth in crypto is no longer “launch a token and they will come.” Gas fees fluctuate, wallets are fragmented, and the average cost to acquire an active wallet sits above $40.
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Token‑Gated Loyalty in Web3: Five Ways to Boost Retention
Web2 loyalty relied on centralized databases and breakage economics. In Web3, tokens carry value, are transferable, and can plug into any EVM app—creating an... Read more
Gamified Reward Programs: A Playbook for Crypto Start‑Ups
Traditional airdrops are shotgun blasts: lots of wallets, minimal loyalty. Gamified rewards, by contrast, drip value over time, aligning user motivation... Read more